Aishwarya Rai Graces The Opening Of A New Longines Mumbai Store

On December 4, 2014, the famous Swiss watchmaker Longines ushered in the grand opening ceremony of Linking Road boutique in Mumbai. In the presence of special guests and local media, Aishwarya Rai, the brand ambassador, gracefully appeared to help the opening of the new Longines store. On this occasion, Longines exhibited the Concas watch specially designed for equestrian sports and its enthusiasts.
   The new boutique is elegant and modern. Consistent with other Longines boutiques in the world, loyal to the distinctive brand design concept, perfectly reflects the brand’s DNA, and also creates an excellent environment and atmosphere for the exhibition and sale of Longines timepieces.
   As the official partner of the world’s most prestigious equestrian sport, Longines devotes its enthusiasm to create an exclusive series of timepieces to witness the wonderful moments of equestrian sport events. The Concas watch is equipped with an automatic movement that blends modernity with timeless style, which fully reflects Longines’ unremitting pursuit of elegance, tradition and superior performance.
   After the opening ceremony, Aishwarya Rai, the elegant ambassador of Longines brand, said: ‘Mumbai is my hometown and I love the wonderful atmosphere of the city. It is very difficult for a boutique to meet the city’s strong demand. Can witness Longines adding stores here. ‘
   By this year, Aishwarya Rai has been working with Longines for 15 years. This is an important milestone for both parties. Longines is very grateful for her loyalty and dedication to the brand.